Privacy policy

Last updated: 6 October 2025

Your privacy is important to us. This Privacy Policy explains how Dreadlightwear (“we,” “us,” or “our”) collects, uses, and protects your personal information when you visit or make a purchase from our website [dreadlightwear.com].

1. Information We Collect

We collect information you provide to us directly, including:

Name, email address, phone number, and shipping/billing address
Payment information (processed securely via third-party payment providers)
Account login information (if you create an account)
Customer service communications

We also automatically collect information when you interact with our website:

IP address, browser type, device type, and operating system
Pages visited, time spent, and navigation patterns
Cookies and similar technologies

2. How We Use Your Information

We use the information we collect to:

Process and fulfill your orders
Communicate with you about your orders, products, and promotions
Improve our website and user experience
Comply with legal obligations and prevent fraud
Analyze trends and usage to optimize marketing and services

3. Sharing Your Information

We do not sell or rent your personal information. We may share your information with:

Service providers who help us operate our store (e.g., payment processors, shipping companies)
Legal authorities if required by law
Third-party advertising partners (with anonymized data, if applicable)

4. Cookies and Tracking

Our website uses cookies and similar technologies to:

Enhance site functionality
Remember your preferences
Analyze traffic and improve user experience
Serve relevant advertising (if applicable)

You can manage or disable cookies through your browser settings, but some features of our website may not work properly if cookies are disabled.

5. Your Privacy Rights

Depending on your location, you may have the following rights:

Access, correct, or delete your personal information
Opt-out of marketing communications
Request a copy of your data in a portable format
For California residents: request that we do not sell your personal information

To exercise your rights, contact us at: dreadlightwear@gmail.com.

6. Data Security

We implement reasonable measures to protect your personal information from unauthorized access, disclosure, or alteration. However, no method of transmission or storage is 100% secure.

7. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these sites. We encourage you to read their privacy policies.

8. Children’s Privacy

Our website is not intended for children under 13 (or the applicable age in your jurisdiction). We do not knowingly collect personal information from children.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The “Last Updated”date at the top will reflect the latest version. Your continued use of our website constitutes acceptance of the updated policy.